Nielsen’s latest guide signals a shift for 2026 upfronts: ad-supported TV is now a full ecosystem #linear#FAST#AVOD📊Key stats:
• 63.8% of 18–49 viewing = ad-supported
• Streaming = 66.7% (81% on ad tiers)
Read on@Adweek �adweek.com/convergent-tv/…aqx